Probabilistic methods for financial and marketing informatics /

Bayesian Networks are a form of probabilistic graphical models and they are used for modeling knowledge in many application areas, from medicine to image processing. They are particularly useful for business applications, ans * Unique coverage of probabilistic reasoning topics applied to business pr...

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Bibliographic Details
Main Author:	Neapolitan, Richard E.
Corporate Author:	ScienceDirect (Online service)
Other Authors:	Jiang, Xia
Format:	eBook
Language:	English
Published:	San Fransisco, CA : Morgan Kaufmann Publishers, [2007]
Subjects:	Finance > Statistical methods. Bayesian statistical decision theory > Data processing. Marketing > Statistical methods. Information technology. Electronic books.
Online Access:	Connect to the full text of this electronic book Table of contents only Publisher description

Table of Contents:

I: Informatics and Baysesian Networks; Introduction to Informatics; Basics of Probability and Statistics; Algorithms for Bayesian Networks; Decision Trees and Influence Diagrams. II: Business Informatics: Collaborative Filtering; Targeted Advertising; Market Basket Analysis; Venture Capital Decision Making; Measuring Operational Risk; Credit Scoring; Applications to Investment Science. Appendices.