Cover Image

Facets of corporate identity, communication, and reputation /

Bibliographic Details
Other Authors: Melewar, T. C.
Format: Book
Language:English
Published: Abingdon, Oxon, UK ; New York : Routledge, [2007]
Subjects:
Corporate image.
Communication in marketing.
Industrial publicity.
Corporations > Public relations.
Description
Physical Description:xvii, 233 pages : illustrations ; 24 cm.
ISBN:9780415405270 (hardback)
0415405270 (hardback)
9780415405287 (pbk.)
0415405289 (pbk.)