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The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns /

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Bibliographic Details
Main Author: Barry, Pete
Format: Book
Language:English
Published: New York : Thames & Hudson, 2008.
Subjects:
Advertising.
Advertising campaigns.
Advertising copy.
Description
Physical Description:272 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (page 268) and index.
ISBN:9780500287385 (pbk.) :
0500287384 (pbk.) :