Alpha dogs : the Americans who turned political spin into a global business /
This is the story of two men who served as backroom strategists on every presidential contest from Richard Nixon to George W. Bush. David Sawyer was a New England aristocrat with dreams of becoming a filmmaker; Scott Miller, the son of an Ohio shoe salesman, had a knack for copywriting. Unlikely par...
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York :
Farrar, Straus, and Giroux,
2008.
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| Edition: | 1st ed. |
| Subjects: | |
| Online Access: | Contributor biographical information Publisher description |
| Summary: | This is the story of two men who served as backroom strategists on every presidential contest from Richard Nixon to George W. Bush. David Sawyer was a New England aristocrat with dreams of becoming a filmmaker; Scott Miller, the son of an Ohio shoe salesman, had a knack for copywriting. Unlikely partners, they became a political powerhouse, directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple. The men of Sawyer-Miller were a small but extraordinary group who invented an American style of political campaigning and exported it around the world. Theirs is a story full of office intrigue, fierce rivalries, and disastrous miscalculations. And it is the tale of how world politics became American, and how American business became political.--From publisher description. |
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| Physical Description: | ix, 252 pages ; 24 cm. |
| Bibliography: | Includes bibliographical references (pages 233-234) and index. |
| ISBN: | 9780374103675 (hardcover : alk. paper) 0374103674 (hardcover : alk. paper) |