Marketing planning : a workbook for marketing managers /
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
London :
South-Western Cengage Learning,
[2008]
|
| Edition: | 1st ed. |
| Subjects: |
| Physical Description: | xxv, 227 pages : illustrations ; 25 cm. |
|---|---|
| Bibliography: | Includes bibliographical references (page 223) and index. |
| ISBN: | 9781844807826 1844807827 |