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Neuroeconomics : a guide to the new science of making choices /

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Bibliographic Details
Main Author: Politser, Peter E.
Format: Book
Language:English
Published: Oxford ; New York : Oxford University Press, [2008]
Subjects:
Cognitive neuroscience.
Decision making > Physiological aspects.
Decision making > Mathematical models.
Neuroeconomics.
Online Access:Table of contents only
Publisher description
Table of Contents:
  • Introduction: Toward a biological science of making choices
  • What are the components of choice?
  • The efficacy of evaluation : what are the economic elements of the ability to evaluate risk and reward?
  • The effectiveness of evaluation : what other psychological abilities affect evaluation?
  • Conclusion: Future directions for the new science.