The satisfied customer : winners and losers in the battle for buyer preference /

Bibliographic Details

Main Author:	Fornell, Claes
Format:	Book
Language:	English
Published:	New York : Palgrave Macmillan, 2007.
Edition:	1st ed.
Subjects:	Consumer satisfaction. Consumers' preferences. Customer relations.
Online Access:	Table of contents only Contributor biographical information Publisher description