Robert P. Maxon lecture : April 2007 /

Bibliographic Details
Corporate Author: George Washington University. School of Business and Public Management
Other Authors: Kotler, Philip
Format: Book
Language:English
Published: Washington, D.C. : George Washington University, School of Business, [2007]
Series:Robert P. Maxon lecture ; 2007.
Subjects:
Description
Physical Description:31 pages : illustrations ; 22 cm.
Bibliography:Includes bibliographical references (page 26).