Cover Image

Handbook of new product development management /

Bibliographic Details
Other Authors: Loch, C. (Christoph), Kavadias, Stylianos
Format: Book
Language:English
Published: Amsterdam ; Oxford : Butterworth-Heinemann, 2008.
Subjects:
New products > Management.
Product management.
Description
Physical Description:xvi, 542 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780750685528 (hbk.)
0750685522 (hbk.)