Cover Image

Doing anthropology in consumer research /

Bibliographic Details
Main Author: Sunderland, P. L. (Patricia L.)
Other Authors: Denny, Rita Mary Taylor, 1956-
Format: Book
Language:English
Published: Walnut Creek, CA : Left Coast Press, [2007]
Subjects:
Business anthropology > Research.
Consumers > Research.
Description
Physical Description:368 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references (pages 329-357) and index.
ISBN:9781598740905 (hardback : alk. paper)
1598740903 (hardback : alk. paper)
9781598740912 (pbk. : alk. paper)
1598740911 (pbk. : alk. paper)