What the customer wants you to know : how everybody needs to think differently about sales /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
Portfolio,
2007.
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| Subjects: |
Table of Contents:
- The problem with sales
- Fixing the broken sales process
- How to become your customer's trusted partner
- The value account plan
- Developing the value creation sales force
- Making the sale
- Sustaining the process
- Taking value creation selling to the next level.