Cover Image

Something really new : three simple steps to creating truly innovative products /

Bibliographic Details
Main Author: Hauptly, Denis J.
Format: Book
Language:English
Published: New York : American Management Association, [2008]
Subjects:
New products.
Product management.
Description
Physical Description:xii, 242 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 221-228) and index.
ISBN:9780814400326 (hardcover)
0814400329 (hardcover)