Managing customers for profit : strategies to increase profits and build loyalty /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, N.J. :
Wharton School Pub.,
[2008]
|
| Subjects: |
| Physical Description: | xx, 296 pages : illustrations ; 24 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0132352214 (hbk. : alk. paper) 9780132352215 (hbk. : alk. paper) |