MadScam : kick-ass advertising without the Madison Avenue price tag /

Bibliographic Details
Main Author: Parker, George, 1937-
Format: Book
Language:English
Published: [Irvine, Calif.] : Entrepreneur Press, [2006]
Subjects:
Online Access:Table of contents only
Publisher description
Description
Physical Description:xvii, 264 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references (pages 241-250) and index.
ISBN:1599180421 (alk. paper)
9781599180427 (alk. paper)