Preattentive processing of web advertising /

Bibliographic Details
Main Author:	Yoo, Chan Yun
Format:	Book
Language:	English
Published:	Youngstown, N.Y. : Cambria Press, [2007]
Subjects:	Internet advertising > Psychological aspects. Marketing > Psychological aspects. Consumer behavior.
Online Access:	Table of contents only

Description
Physical Description:	xxviii, 198 pages : illustrations ; 23 cm.
Bibliography:	Includes bibliographical references (pages [175]-191) and index.
ISBN:	9781934043639 (alk. paper) 193404363X (alk. paper)