Cover Image

Sponsorship : for a return on investment /

Bibliographic Details
Main Author: Masterman, Guy
Format: Book
Language:English
Published: Oxford, UK ; Burlington, Mass. : Butterworth-Heinemann, [2007]
Subjects:
Sports sponsorship.
Sports > Finance.
Portfolio management.
Description
Physical Description:xii, 267 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9780750668378 (hbk.)
0750668377 (hbk.)