APA (7th ed.) Citation

Holtorf, C. (2007). Archaeology is a brand: The meaning of archaeology in contemporary popular culture. Left Coast Press.

Chicago Style (17th ed.) Citation

Holtorf, Cornelius. Archaeology Is a Brand: The Meaning of Archaeology in Contemporary Popular Culture. Walnut Creek, CA: Left Coast Press, 2007.

MLA (9th ed.) Citation

Holtorf, Cornelius. Archaeology Is a Brand: The Meaning of Archaeology in Contemporary Popular Culture. Left Coast Press, 2007.