rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Introduction to marketing
    sub title: a step-by-step guide to all the tools of marketing
  title info:
    title: Guide to all the tools of marketing
  name:
    name part: Lancaster, Geoffrey
    name part: 1938-
    role:
      role term: creator
  name:
    name part: Reynolds, Paul.
  name:
    name part: NetLibrary, Inc
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  origin info:
    place:
      place term: enk
    date issued: 1999
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: electronic
    form: remote
    extent: ix, 290 pages : illustrations ; 23 cm.
  note: Geoff Lancaster & Paul Reynolds.
  note: Electronic resource.
  note: Electronic reproduction. Boulder, Colo. : NetLibrary, 2001. Available via World Wide Web. Access may be limited to NetLibrary affiliated libraries.
  note: Includes bibliographical references (pages [275]-277) and index.
  subject:
    topic: Marketing
    topic: Management
  classification: HF5415 .L2626 1999eb
  related item:
    title info:
      title: Marketing in action series
  identifier: 058537967X (electronic bk.)
  identifier: 9780585379678 (electronic bk.)
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: N$T
    record creation date: 010829
    record change date: 20190326183431.0
    record identifier: in00002244624