Harvard business review on strategic sales management.
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Boston, Mass. :
Harvard Business School,
[2007]
|
| Series: | Harvard business review paperback series.
|
| Subjects: | |
| Online Access: | Table of contents only |
Table of Contents:
- How right should the customer be? / Erin Anderson and Vincent Onyemah
- Ending the war between sales and marketing / Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer
- Understanding what your sales manager is up against / Barry Trailer and Jim Dickie
- Better sales networks / Tuba Üstüner and David Godes
- Leading change from the top line: an interview with Fred Hassan / Thomas A. Stewart and David Champion
- The sales learning curve / Mark Leslie and Charles A. Holloway
- The ultimately accountable job: leading today's sales organization / Jerome A. Colletti and Mary S. Fiss.