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The influence of message organization and style strategies on comprehension and decision-making. Report #2, The influence of message organization, type of introduction, source placement, and presentation of quantities on comprehension and decision change /

Bibliographic Details
Main Author: Troldahl, Verling C.
Corporate Authors: Michigan State University. Department of Communication, United States. Office of Civil Defense
Other Authors: Robeck, George B., Costello, Daniel E.
Format: Book
Language:English
Published: East Lansing, Mich. : Michigan State University, College of Communication Arts, Dept. of Communications, [1967]
Subjects:
Information theory.
Persuasion (Psychology)
Compliance.
Civil defense > United States.
Emergency communication systems > United States.
Description
Item Description:"October 1967."
Summary tipped in.
"VCT-2."
Physical Description:19 leaves ; 28 cm.
Bibliography:Includes bibliographical references.