When ads work : new proof that advertising triggers sales /

Bibliographic Details
Main Author:	Jones, John Philip
Format:	Book
Language:	English
Published:	Armonk, N.Y. : Sharpe, [2007]
Edition:	2nd ed.
Subjects:	Advertising > Case studies. Sales promotion > Case studies.
Online Access:	Table of contents only

by Jones, John Philip
Published 2007

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by Jones, John Philip
Published 1995

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