Involving customers in new service development /

Bibliographic Details
Other Authors:	Edvardsson, Bo, 1952-
Format:	Book
Language:	English
Published:	London : Hackensack, NJ ; Imperial College Press ; [2006]
Series:	Series on technology management ; v. 11.
Subjects:	New products > Management. Customer relations. Service industries > Management. Creative ability in business.

Description
Physical Description:	viii, 323 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	1860946690 9781860946691