http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
real world guide to fashion selling and management
Real world guide to fashion selling & management
Selling isn't a dirty word -- The characteristics of successful salespeople and sales managers -- Retail sales in fashion -- Business-to-business selling -- Getting to the sale -- Selling yourself -- The sales presentation -- Follow-through and relationship development -- Managing a sales force -- Training and tools -- Measuring productivity -- Organizational structure and interaction -- Adapting to change in the fashion markets -- The global marketplace.
Includes bibliographical references (pages 283-289) and index.