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Product and services management /

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Bibliographic Details
Main Author: Avlonitis, George J.
Other Authors: Papastathopoulou, Paulina
Format: Book
Language:English
Published: London ; Thousand Oaks, Calif. : SAGE, 2006.
Subjects:
Product management.
Description
Physical Description:viii, 270 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references and index.
ISBN:1412908647 (hbk.)
1412908655 (pbk.)