APA (7th ed.) Citation

Harriott, K. K., & Hwang, H. (2005). Advertising and consumer search in differentiated markets. [Texas A&M University].

Chicago Style (17th ed.) Citation

Harriott, Kevin Kenton, and Hae-Shin Hwang. Advertising and Consumer Search in Differentiated Markets. [College Station, Tex.]: [Texas A&M University], 2005.

MLA (9th ed.) Citation

Harriott, Kevin Kenton, and Hae-Shin Hwang. Advertising and Consumer Search in Differentiated Markets. [Texas A&M University], 2005.