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Strategic management : global cultural perspectives for profit and non-profit organizations /

Bibliographic Details
Main Author: Katsioloudes, Marios I.
Format: Book
Language:English
Published: Burlington, MA : Elsevier Butterworth-Heinemann, [2006]
Subjects:
Strategic planning.
Nonprofit organizations.
Globalization.
Online Access:Table of contents
Table of Contents:
  • An overview of the strategic planning process
  • An introduction to the strategic planning process (SPP)
  • Contemporary issues in the strategic planning process
  • External strategic audt
  • Internal strategic audit
  • Strategic options-corporate level
  • Strategic choice options-business and functional levels
  • Implementation, evaluation, and control
  • Implementing strategies in the business and functional levels
  • Evaluation and control in strategic planning
  • The strategic planning process for the nonprofit sector
  • A strategic planning process (SPP) model for the nonprofit sector
  • Strategic marketing for the public and the nonprofit sectors
  • The global environment
  • A framework of global stategic planning
  • Doing business with newly emerging market (NEM) economies.