Harvard business essentials : marketer's toolkit : the 10 strategies you need to succeed.

Bibliographic Details
Main Author: Luecke, Richard
Corporate Author: Harvard Business School
Format: Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, [2006]
Series:Harvard business essentials series.
Subjects:
Online Access:Table of contents
Description
Physical Description:xviii, 230 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:1591397626 (alk. paper)