APA (7th ed.) Citation

Cury, I. (2005). TV commercials: How to make them, or, how big is the boat? Elsevier.

Chicago Style (17th ed.) Citation

Cury, Ivan. TV Commercials: How to Make Them, or, How Big Is the Boat? Amsterdam ; Boston: Elsevier, 2005.

MLA (9th ed.) Citation

Cury, Ivan. TV Commercials: How to Make Them, or, How Big Is the Boat? Elsevier, 2005.