The ask : how to ask anyone for any amount for any purpose /

Bibliographic Details
Main Author: Fredricks, Laura
Format: Book
Language:English
Published: San Francisco, CA : Jossey-Bass, [2006]
Edition:1st ed.
Subjects:
Table of Contents:
  • Hesitating to ask for money
  • Judging the prospect's readiness for the ask
  • Selecting the right person or team to do the ask
  • Preparing for the ask
  • Asking for special event or community project gifts and increased annual gifts
  • Asking for major gifts
  • Asking for planned gifts
  • Asking for complex and challenging capital campaign gifts
  • Addressing the prospect's response to the ask
  • Following through with each ask.