Stevens, R. E. (2006). Marketing planning guide (3rd ed.). Best Business Books.
Chicago Style (17th ed.) CitationStevens, Robert E. Marketing Planning Guide. 3rd ed. New York: Best Business Books, 2006.
MLA (9th ed.) CitationStevens, Robert E. Marketing Planning Guide. 3rd ed. Best Business Books, 2006.
Warning: These citations may not always be 100% accurate.