Chinese corporate identity /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London ; New York :
Routledge,
2006.
|
| Series: | Routledge advances in Asia-Pacific business ;
14. |
| Subjects: | |
| Online Access: | Table of contents |
Table of Contents:
- Introduction : Chinese corporate identity
- Corporate identity in a theory of organizing
- The enterprise in the People's Republic of China
- Lukang : the construction of a state owned enterprise
- Henan vs Zhengzhou : conflict between administrative levels
- Mengniu the follower : a case of intertwined identity
- Yanjing : the emperor's messenger
- Food components Asia, China, Shanghai
- Chinese corporate identity : summary and integration.