Cover Image

Managing customer relationships on the Internet /

Bibliographic Details
Other Authors: Lindstrand, Angelika, Johanson, Jan, 1934-, Sharma, Dharma Deo
Format: Book
Language:English
Published: Amsterdam ; San Diego, CA ; Oxford : Elsevier, 2006.
Edition:1st ed.
Series:International business and management series.
Subjects:
Customer relations > Management.
Relationship marketing.
Internet marketing.
Description
Physical Description:x, 307 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0080441246 (hbk.)