APA (7th ed.) Citation

McGregor, J. (2006). One billion customers: Lessons from the front lines of doing business in China. Free Press.

Chicago Style (17th ed.) Citation

McGregor, James. One Billion Customers: Lessons from the Front Lines of Doing Business in China. New York: Free Press, 2006.

MLA (9th ed.) Citation

McGregor, James. One Billion Customers: Lessons from the Front Lines of Doing Business in China. Free Press, 2006.