One customer, divisible : linking customer insight to loyalty and advocacy behavior /

Bibliographic Details
Main Author: Lowenstein, Michael W., 1942-
Format: Book
Language:English
Published: Mason, Ohio : Texere/Thomson, [2005]
Subjects:
Online Access:Table of contents
Description
Physical Description:xxiii, 214 pages : illustrations ; 28 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0324301294 (alk. paper)