The marketing research guide /

Bibliographic Details
Other Authors: Stevens, Robert E., 1942-
Format: Book
Language:English
Published: New York : Best Business Books, [2006]
Edition:2nd ed.
Subjects:
Online Access:Table of contents
Description
Physical Description:xv, 425 pages : illustrations ; 22 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0789024160 (hard : alk. paper)
0789024179 (soft : alk. paper)