Cover Image

Creating the marketing experience : new strategies for building relationships with your target market /

Bibliographic Details
Main Author: Marconi, Joe
Format: Book
Language:English
Published: Mason, Ohio : Thomson, [2005]
Subjects:
Relationship marketing.
Target marketing.
Online Access:Table of contents
Description
Item Description:Above imprint: Racom Communications; American Marketing Association.
Physical Description:335 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 327-329) and index.
ISBN:0324205449 (alk. paper)