APA (7th ed.) Citation

Percy, L., & Elliott, R. (2005). Strategic advertising management (2nd ed.). Oxford University Press.

Chicago Style (17th ed.) Citation

Percy, Larry, and Richard Elliott. Strategic Advertising Management. 2nd ed. Oxford: Oxford University Press, 2005.

MLA (9th ed.) Citation

Percy, Larry, and Richard Elliott. Strategic Advertising Management. 2nd ed. Oxford University Press, 2005.