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Today's public relations : an introduction /

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Bibliographic Details
Main Author: Heath, Robert L. (Robert Lawrence), 1941-
Other Authors: Coombs, W. Timothy
Format: Book
Language:English
Published: Thousand Oaks, Calif. : SAGE Publications, [2006]
Subjects:
Public relations.
Online Access:Table of contents
Description
Physical Description:xix, 539 pages : illustrations ; 26 cm.
Bibliography:Includes bibliographical references (pages 493-505) and index.
ISBN:1412926351 (pbk.)