http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
framework for understanding the factors that influence spectators' recall and recognition of embedded sponsorship stimuli
Also available online (PDF file) by a subscription to the set or by purchasing the individual file.
Microfiche. Eugene : Kinesiology Publications, University of Oregon, 2004. 3 microfiches : negative. "UO 04 282--UO 04 284."
Includes bibliographical references (leaves 167-177).