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Indispensable : how to become the company that your customers can't live without /

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Bibliographic Details
Main Author: Calloway, Joe
Format: Book
Language:English
Published: Hoboken, N.J. : John Wiley, [2005]
Subjects:
Customer loyalty.
Customer loyalty > Case studies.
Online Access:Table of contents
Table of Contents:
  • The default choice
  • The five drivers
  • Case study: Deluxe
  • Back to the six new basics
  • Case study: W Hotels
  • Create community
  • Case study: Gitomer
  • Obvious but often overlooked
  • Right place, right time
  • Case study: The Pancake Pantry
  • Big picture outcome
  • Twenty-eight indispensable lessons
  • Case study: Pinnacle Financial Partners
  • Repeatable process
  • Stop apologizing, start doing your job
  • Case study: Law Talk
  • The customer decides.