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Innovation that fits : moving beyond the fads to choose the right innovation strategy for your business /

Bibliographic Details
Main Author: Lord, Michael D.
Other Authors: DeBethizy, Donald, Wager, Jeffrey
Format: Book
Language:English
Published: London : Prentice Hall Business, 2005.
Subjects:
Strategic planning.
Technological innovations > Management.
Description
Item Description:Includes index.
Physical Description:xiv, 248 pages ; 24 cm.
ISBN:0131438204 (hbk.)