Cover Image

Marketbusters : 40 strategic moves that drive exceptional business growth /

Bibliographic Details
Main Author: McGrath, Rita Gunther
Other Authors: MacMillan, Ian C., 1940-
Format: Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, [2005]
Subjects:
Strategic planning > Handbooks, manuals, etc.
Customer relations > Management > Handbooks, manuals, etc.
Online Access:Table of contents
Description
Physical Description:viii, 264 pages ; 25 cm.
Bibliography:Includes bibliographical references (pages 237-244) and index.
ISBN:1591391237 (hardcover : alk. paper)