The secret sales pitch : an overview of subliminal advertising /

Bibliographic Details
Main Author:	Bullock, August
Format:	Book
Language:	English
Published:	San Jose, CA : Norwich Publishers, [2004]
Subjects:	Subliminal advertising. Advertising. Marketing > Psychological aspects. Marketing. Subliminal perception.
Online Access:	Table of contents

Description
Physical Description:	272 pages : illustrations (some color) ; 23 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	0974264008 (pbk.)