From ice cream to the Internet : using franchising to drive the growth and profits of your company /

Bibliographic Details
Main Author:	Shane, Scott, 1964-
Format:	Book
Language:	English
Published:	Upper Saddle River, N.J. : Pearson Prentice Hall, 2005.
Subjects:	Franchises (Retail trade) Business enterprises. Success in business.

Description
Physical Description:	xxvi, 230 pages ; 24 cm.
Bibliography:	Includes bibliographical references and index.
ISBN:	013149421X