Think like your customer : a winning strategy to maximize sales by understanding how and why your customers buy /
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| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill,
[2005]
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| Online Access: | Publisher description Contributor biographical information Table of contents |
| Physical Description: | xxiv, 261 pages : illustrations ; 23 cm. |
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| ISBN: | 0071441883 (pbk. : alk. paper) |