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Advertising as multilingual communication /

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Bibliographic Details
Main Author: Kelly-Holmes, Helen, 1968-
Format: Book
Language:English
Published: New York : Palgrave Macmillan, 2005.
Subjects:
Advertising.
Advertising > Language.
Multilingualism > Economic aspects.
Multiculturalism > Economic aspects.
Intercultural communication.
Online Access:Contributor biographical information
Publisher description
Table of contents
Description
Physical Description:xiv, 206 pages ; 23 cm.
Bibliography:Includes bibliographical references (pages 193-202) and index.
ISBN:1403917256 (cloth)