Best face forward : why companies must improve their service interfaces with customers /

Bibliographic Details
Main Author: Rayport, Jeffrey F.
Other Authors: Jaworski, Bernard J.
Format: Book
Language:English
Published: Boston, Mass. : Harvard Business School Press, [2005]
Subjects:
Online Access:Table of contents
Description
Physical Description:xxi, 262 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references ([229]-247) and index.
ISBN:0875848672