Cover Image

Higher profits through customer lock-in : a roadmap /

Bibliographic Details
Main Author: Büschken, Joachim, 1964-
Format: Book
Language:English
Published: Mason, Ohio : Thomson, [2004]
Subjects:
Customer relations.
Customer loyalty.
Customer services.
Description
Physical Description:viii, 199 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 189-192) and index.
ISBN:0324202652 (hbk.)