New perspectives on retailing and store patronage behavior : a study of the interface between retailers and consumers /
Today's interface between retailers and consumers is highly dynamic. Problems and opportunities like increased product complexity, rapidly changing consumer expectations, and the introduction of new technologies point to the need for explaining and understanding at suitable intervals the behavi...
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| Format: | eBook |
| Language: | English |
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Boston, Mass. :
Kluwer Academic Publishers,
[2004]
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| Series: | International studies in entrepreneurship.
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| Online Access: | Connect to the full text of this electronic book Connect to the full text of this electronic book |
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