The marketing plan handbook /

Bibliographic Details
Main Author: Wood, Marian Burk
Format: Book
Language:English
Published: Upper Saddle River, N.J. : Pearson, [2005]
Edition:2nd ed.
Subjects:
Online Access:Table of contents
Description
Item Description:Palo Alto Software's Marketing Plan Pro 6.0 included.
Physical Description:xv, 200 pages : illustrations ; 26 cm. + 1 CD-ROM (4 3/4 in.)
Format:System requirements: Windows XP, 2000, ME, NT4, 98, 95; free disk space: 50 MB typical, plus 70 MB for Microsoft Internet Explorer 5.5 or higher (required); Premium or comparable recommended; SVGA with 256 colors minimum, 16-bit recommended; 56 Kbps modem recommended; Internet access is required for all Internet features.
Bibliography:Includes bibliographical references (pages 181-191) and index.
ISBN:0131485253
0131485261 (CD-ROM)
0131641492